elead

Media Centre

However, there has also been a high failure rate with marketing automation adopters. Why?

Because marketing automation projects fail when marketers do not have a sound implementation strategy. What should you do?

Do not focus on the technology, instead focus on your goals. 
  • Focus on the prospective buyer and the process as to how he/she purchases.
  • Enable your marketing programs to dove tale into this process





Compare which social networks are being used by which demographic.